We shall know them by their blisters and vacant stares!
Last minute shoppers were out in force on Friday as what was expected to be the busiest shopping day of the year did not disappoint retailers. Historically, Canadians hit the malls in full force on December 23rd, many with a plan to dash in and out, others to wander aimlessly, zombie like, lost in the aisles as they try to come to grips with having waited until the last possible moment.
According to VISA Canada, 37% of us still had gifts to purchase as the stores opened on Friday morning. Before the last store locked its doors for the night, over 8 million of us, or one in every four Canadians would venture into the stores in hopes of finding that one last must have gift.
It was a day expected to put 1.9 billion dollars into the economy, in a one day shopper’s blitz. The busiest time for those tempting the supply Gods, would be between 2 and 4 when it was anticipated that 600 debit and credit card transactions would be handled per second across the country.
Clothing, wine and spirits were popular options for those who were tardy in their Christmas shopping this year. But once again it was something simple, that would bail out the most hapless of Christmas shoppers.
For those that didn’t quite find that special something, the fall back plan was a traditional one. Canadians will purchase Gift Certificates or gift Cards once again, taking the pressure off those that forgot to make a list and check it twice.
They will however prove to be a sensible and timesaving option for their intended ones. Saving the happy recipient one other traditional step, this of course the Boxing Day returns line.