Wednesday, January 26, 2005

That's a lot of doughnuts!

Time to put some coffee on and get to work! Stephen F. Cooper has been tapped to turn around the declining fates of Krispy Kreme donuts. Cooper who most recently took over the duties of the much reviled Enron, will split his time between energy and donuts for the next little while.

Krispy Kreme which is considered by some to be the gold standard of Donut shops (But not in Canada, eh! Where Tim's will always rule!!!) has suffered some drastic stock reversals in the last few years. Combined with an SEC investigation and a bit of corporate reporting shenanigans and the situation at Krispy Kreme is about as appetizing as a three day old cruller.

They've tossed former CEO Scott Livengood out like some three hour coffee and brought in Cooper to perk things up at the donut shops. Joining Cooper will be Stephen Panagos who is his partner at their turnaround company Kroll, Zolfo, Cooper. They hope to put their thirty years of taking over troubled companies to use in the land of coffee and donuts.

But turnarounds don't come cheap! Panagos will make 695 an hour to solve the chain's problems, Cooper himself will earn 760 dollars an hour, plus expenses to make the bottom line as black as an their darkest boldest offering.

If things don't go too well, they could always pay them in donuts I guess. Cooper's 760 an hour, if paid in donuts at 50 cents a donut (if he's taking the original glazed donut), translates into 1520 donuts an hour. They get a little less if they choose one of the wide varieties available at a Krispy Kreme counter for 65 cents a donut. Cream and sugar for the coffee would be a perk one suspects!


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