There probably is no better way to get the public back on your side than the tantalizing offer of potential jobs.
In a year end article in the Daily News, CityWest outlined its plans for the next few years for the Northwest, which could one day see on demand television and WiFi operations in the region.
And with those plans on the way, there will be a need to have more employees on the payroll.
With over 60 employees currently working for the communications company, the prospect of more jobs for local citizens was suggested, with an “aggressive employment” campaign planned to lure former residents back and provide opportunities for youth.
With Rogers Cellular expected to finally be offering their services in the next three months, perhaps CityWest’s thoughts may be that a well compensated employee is less likely to defect to the competition or perhaps complain about services.
An interesting approach, but judging by some of the comments heard around town about cellular troubles and internet speeds, one that would make for one pretty large labour pool!
Phone firm shops local for workers needed for expansion
By Leanne Ritchie
The Daily News
Monday, December 31, 2007
Pages one and three
With aggressive expansion plans in the coming years, CityWest says it is hoping to attract homegrown talent to its workforce to provide future cellular, data and internet services.
Speaking at the company's annual general meeting, Gord Howie, chair of the CityWest board of directors said the company's expansion plans will mean a larger workforce, and they want to recruit locals and lure back people who have moved away back to fill those jobs, as well as encourage high school and university students to explore opportunities in telecommunications.
"The board of directors has a human resources committee that is looking at that whole question," said Howie.
"Currently, we have an active recruiting campaign to attract people to the internet and cell side and we are looking at ways to try to encourage youth in our community to work perhaps part-time for the company, so we can build a homegrown resource."
He said it is part of the company's philosophy to try to contribute to the community as much possible by hiring people from the region and building the skillsets to meet the company's expansion plans.
Howie said CityWest recently hired back an employee who had been down south upgrading training and they hope to provide entry-level opportunities in the future.
Currently, CityWest employs more than 60 people in the region and contributes more than $6 million back into the economy through wages, purchases and donations.
It has aggressive expansion plans and hopes to offer a full range of services to all parts of the Northwest, thereby giving it an edge over the competition, which it expects will only be able to offer one or two services.
By offering bundled services as lower prices and focusing on its contribution to Northwest communities, CityWest believes it will be successful in its competition with new telecommunications giants bringing competition to the area.
In 2008, CityWest plans to add phone service in Terrace and offer phone and digital TV in Kitimat, with Rupert seeing the addition of cellular data and text messaging capabilities.
In 2009, the company hopes to add telephone and digital television services in Smithers.
In 2010, CityWest has additional plans. It wants to offer customers WIFI (wireless internet) and video on demand from Prince Rupert to Smithers as well as adding television to service in Houston. By 2011, it hopes to have total Northwest market coverage for phone, TV, digital TV and Internet available from Houston to Prince Rupert with WIFI service available from Smithers to Prince Rupert.
CityWest was incorporated in 2005 and is wholly owned by the city of Prince Rupert.
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